MASAMI means Truly Beautiful in Japanese and is a love story, created by a desire for everyone to truly love their natural hair. With a passion for non-toxic ingredients, MASAMI was created to be high performing, salon quality and solve the #1 hair issue, hydration, but without weighing hair down (unlike most other hydrating haircare products on the market). Our secret? Ancient Japanese ocean botanical, Mekabu, which has been used for centuries in Japan for its nutrients and beauty benefits. MASAMI took ten years to develop and is designed to work for virtually every hair type and texture, from 1a to 4c. Our formulas have a fresh, clean scent and are gender neutral. Most people find they can wash their hair less often and use much less product, as MASAMI is nutrient dense and highly effective.


MASAMI

Get a new clean beauty product every month from the Power Beauty Collab worth over $50. New, unopened, good for all skin and hair types. A great way to try new high performing clean products and support small businesses.
Skincare, haircare, fragrances, body care and more.

Clean Beauty Lovers Surprise Monthly Gift

A hand-picked curated surprise selection.

Power Beauty Collab Monthly Mystery Gift

1 MASAMI Mekabu Hydrating Haircare Full Set delivered to you every 3 months. Includes our full size shampoo, conditioner, shine serum and styling cream. Retail price is $146.
MASAMI works for every hair type and texture and is vegan, cruelty free and gender neutral. MASAMI is salon quality to leave hair shiny, healthy and shiny, without any bad ingredients (no sulfates, parabens or phthalates).

Free shipping is included anywhere in the USA.

3 Month Plan for Ultimate Hydrated Hair

Get the full set of MASAMI hydrating haircare salon quality products and never have a bad hair day again. Full size bottles of our award-winning shampoo, conditioner, shine serum and styling cream. Works on virtually every hair type and texture. No sulfates, parabens or pthalates. Plus, we give a portion of our proceeds to help fund ocean research and education in northeastern Japan, where we get our hero ingredient, Mekabu.

Subscribe to 3 Month Plan for Ultimate Hydrated Hair

MASAMI Hydrated Haircare Bundle